Marketing Management's Blog

Sales Automation

Sales Automation is all about equipping your sales force with access to capabilities, insight, and information that will actually accelerate sales in real time. Sales Acceleration combines processes, people and software to achieve a simple goal: getting the most relevant information to the prospect or lead at the right time in the sales cycle to close deals faster. Sales Acceleration ensures that your sales, marketing, and even your management efforts are working towards a common goal... more sales, faster.

SaaS Sales Acceleration

With integrated Sales Acceleration solutions, you'll automate your sales process and give everyone in your organization (sales team, marketing, and management) a complete view of your leads and sales process, providing unique insights into important metrics and lead behavior and buying habits, keeping everyone focused on getting new deals closed while keeping your existing clients happy. So, what does Sales Acceleration offer your company?

Sales Acceleration for your Sales Force. Complete sales acceleration and sales automation solutions offer every sales rep instant access to pre-created marketing content, the capability to send personal 1 to 1 communications that aren't flat public emails, and instant read activity alerts, reports and analytics about prospect behavior. Now you'll know what a prospect is looking and when they're exhibiting buying signals. No more time wasted on tire-kickers.

Sales Acceleration for your Marketing Team. Now, Marketing can craft the 1 to 1 personal sales communications that are sent by individual sales reps. Marketing can see what messages prospects are responding to across the entire sales process and can actually see what sales materials are working to close deals.

Sales Acceleration for Management. If you're already using a CRM solution to manage your sales, Sales Acceleration is about to open up an entire new world. Now every sales manager can into the sales pipeline with revolutionary clarity and manage based on actual activity and conversion, not data entry and reporting. From now on you'll know instantly what's working, and what's not.

Sales Acceleration offers all of that and much more.

Sales Automation Software SaaS

What's the difference between Sales Acceleration delivered via the web (SaaS) and traditional installed Sales Acceleration software?

Traditional Sales Acceleration software has been overtaken in recent years by 'software as a service'(Saas) models, also known as "online Sales Acceleration", "hosted Sales Acceleration, and "on-demand Sales Acceleration." Today, more companies than ever are turning to the Web for business applications and solutions like Sales Acceleration.

Why go online? Because to manage these tough times it's more important than ever to be in front of every prospect, every lead, every opportunity, and every customer interaction... right now. And without a big up-front software investment that's expensive to install and maintain. With the web's Software as a Service (SaaS) pay-as-you-go model, the price of success is much lower.

Web based Sales Automation gives you Rapid Time to Value. Eliminating the need for a big up-front capital investment offers an immediate shortcut to Sales Acceleration success-and money in your pocket in the form of much quicker ROI than most Sales Automation software.

Web-Based Sales Automation Offers Quick Deployment. Hosted sale implementations usually happen in a matter of weeks or months-compared to 12 months or longer with traditional client/server Sales Acceleration software.

Hosted Sales Automation Makes Customization Simpler. With online Sales Acceleration solutions, even complex customizations are quick to make, so even non techie individuals can make changes in minutes.

On-Demand Sales Automation Provides Scalability. Sales Acceleration as SaaS uses a multi-tenant approach, so there's no "single instance" of the software and you can scale your implementation fast-without high costs or long wait times measured in months.

Web Sales Acceleration Offers Painless Upgrades. Because deployments of new Sales Acceleration features are virtually instant, you're always on the newest version with web-based Sales Acceleration systems-so upgrades are painless. Going through an upgrade of a Sales Acceleration product works just like when your favorite consumer sites, like your Web-based email or networking sites, upgrade all of your "information" is there and working right away.

Sales Acceleration Wrap-up:

On-Site Sales Automation Software. The tired old client-server model for on-location Sales Acceleration software requires you to invest a boat-load of capital in IT infrastructure, including networks and servers to run the software. You'll also have to hire a team of IT pros to install, deploy, and run the software as the distributor makes changes to core functions.

Web Based Sales Acceleration Solutions. Web based Sales Acceleration, hosted Sales Acceleration, on-demand Sales Acceleration, software-as-a-service (SaaS) Sales Acceleration-all these terms refer to the same thing: a new method for delivering accelerated sales over the Internet. With this popular type of Sales Acceleration offered by an online provider like Sendside, there's no software or hardware to buy, install, maintain, or upgrade. It's the smart choice.