A trademark offers your product an unique identity and helps buyers to link it with your company. It is a unique method to let customer know where a product is coming from and it is critical for those brands which are already established in the market. Trademarks are legally protected so that spurious items having an identical brand name do not flood the market.
A trademark may be critical for your company to prevent such cases of misuse and duplication of your products. However, a lot of people have no clue about how to obtain a trademark. While getting your trademark, it is essential to keep the following things in mind.
To start with, it is essential that you register your trademark so that you can take legal recourse for any infringement issues. As generic names highlight a broad classification of things rather then one particular product, such names are normally unacceptable as trademarks.
You also have to make sure that you are not infringing on someone else's trademark before you apply for registration. A quick search for your desired trademark using a search engine would throw up any other brands, which use similar sounding or identical trademarks, and in such instances, it would be a sensible idea to choose something more original and unique.
Remember that even after you have found an exclusive trademark and have successfully registered it, your task isn't done. Now you need to keep an attentive eye out for firms that might use a similar or the same trademark as yours. If you get into such a situation then you have to first warn the violator and if that proves ineffective then you can resort to legal action against that company or person.
Another important point that you need to remember is that a trademark should be renewed periodically so that it does not expire with time and become legally invalid.
A trademark may be critical for your company to prevent such cases of misuse and duplication of your products. However, a lot of people have no clue about how to obtain a trademark. While getting your trademark, it is essential to keep the following things in mind.
To start with, it is essential that you register your trademark so that you can take legal recourse for any infringement issues. As generic names highlight a broad classification of things rather then one particular product, such names are normally unacceptable as trademarks.
You also have to make sure that you are not infringing on someone else's trademark before you apply for registration. A quick search for your desired trademark using a search engine would throw up any other brands, which use similar sounding or identical trademarks, and in such instances, it would be a sensible idea to choose something more original and unique.
Remember that even after you have found an exclusive trademark and have successfully registered it, your task isn't done. Now you need to keep an attentive eye out for firms that might use a similar or the same trademark as yours. If you get into such a situation then you have to first warn the violator and if that proves ineffective then you can resort to legal action against that company or person.
Another important point that you need to remember is that a trademark should be renewed periodically so that it does not expire with time and become legally invalid.
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